Burger King Facebook App
What happens when Burger King decides to use Facebook as its base for a new online marketing campaign? 233,906 people lose their friends… not real ones of course – the ones on Facebook.
What’s this all about – Burger King launched a promotion for US only, where you could install a Facbook application developed for Burger King which gave you a coupon for a free whooper after you deleted 10 friends from your list. You could of course add those friends right back on, but the idea was to show that you are willing to sacrifice friendship for a whooper (uhmm… yeah right).
People at Facebook apparently didn’t like this (surprise, surprise..) and disabled the application – after 233,906 friendships were “lost”. Continue reading “Sacrifice Your Friends – Viral Marketing By Burger King”
Tags: BK, Internet Marketing, SEO, Viral Marketing
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I just talked to a support representative at MSN Ad Center today and found out that they are supposed to roll out a new update to their PPC system during the last week of October. I asked if the date is approximate and been informed that it is rock solid. Continue reading “MSN – Microsoft to Roll Out New Ad Center By End of October”
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I have recently started optimizing my Chicago SEO homepage for keywords related to Chicago and Search Engine Optimization. Rather quickly I achieved first place in the “Big Three” – Google, Yahoo!, and MSN for “Chicago SEO Freelancer” and its permutations. Continue reading “Chicago SEO Services – Search Engine Optimization in Chicago”
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Search Engine Optimization activities can be divided into two sets of ongoing processes: on-site optimization (ways of building and improving your website) and off-site optimization (outside factors, such as links from other websites). These techniques may be further divided into “good” SEO, that is accepted by the search engines, also known as “White Hat SEO Practices”, and the bad, techniques, such as spam, link farming, etc., that can get your website penalized or even banned from search engines like Google or Yahoo. Continue reading “SEO Tips – improve Google ranking of your website”
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